If you don’t find a way to make money while you sleep, you will work until you die.
— Warren Buffett

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Meet Etienne & Melissa

The Founders of Fundamental Finds

We’re, a duo from Canada, who met in 2016 and fell in love. Our story is one of resilience, reinvention, and a shared dream to live life on our terms while helping others do the same.

Before we teamed up, life looked different. Etienne was a welder and pipefitter in Northern Alberta’s oil fields, where long hours kept him from watching his kids grow up and strained his past marriage. When he got a second chance, he vowed to build a life with freedom—work he could do anywhere, anytime.

Melissa, an artist from Saskatchewan, was a single mom struggling to make ends meet. She dreamed of more—travel, opportunities for her kids, and financial stability. Together, we set out to break free from the grind and create something meaningful.

Our online journey began in early 2017. We dove into courses on email marketing, social media, and website development, launching businesses based on what we learned. Some hit roadblocks; others just weren’t the right fit. We didn’t just want freedom for ourselves—we wanted a path we could share with others to escape the “matrix” too. That’s when we stumbled into multi-level marketing (MLM). The structure seemed promising—teams, mentors, growth. But the reality? Products didn’t work for us, tasted off, or felt overpriced for what they delivered. Plus, saturating our circles with the same opportunity wasn’t sustainable or duplicatable. We knew there HAD to be something out there which checked all the boxes.

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Make a Life That You Don’t Ever Want a Vacation From.”